What is PowerFarm, and how is it different from standard Wise Pelican campaigns?
PowerFarm is a subscription-based feature designed for real estate farming. Unlike standard Wise Pelican “Set-It-and-Forget-It” campaigns, which automates direct mail, PowerFarm provides advanced features for smarter farming:
- Polygon-based property targeting
- Turnover data to select the best farm area
- Monthly recurring market updates
- Property-based billing that scales with your farm size
- Built-in tracking to measure ROI
**Why it matters:**PowerFarm shifts farming from guesswork to data-driven marketing, giving you better insights and long-term consistency.
Related articles
- How many listings can I expect to receive from using PowerFarm?
- How is PowerFarm different from traditional real estate farming?
- Can I upgrade my current subscription to PowerFarm?
- Can I change the PowerFarm postcard design every month?
- Can I test PowerFarm in a small area before expanding the area I farm?
- What happens if I want to pause PowerFarm for a month?