Everything Else

What’s the cost per postcard?

$1.04 pay-as-you-go; as low as 83¢ on an annual Dominate plan. That $1.04 is all-in for a 6×9 jumbo, full-color postcard with printing, postage, and standard-class mailing.

How much does a Wise Pelican postcard cost?

ItemPrice
Standard postcard (print + postage + standard-class mailing)$1.04
Automated Seller Valuation postcard$1.09 (+5¢)
First class+23¢ ($1.27 all-in)
Custom mailing list10¢ per address (separate from the postcard price)
Custom template design$129

The postcard is a super jumbo 6" × 9" on 100 lb high-gloss cardstock, full color on both sides. There is no minimum order: one postcard is $1.04.

Is there a cheaper rate with a subscription?

A subscription is optional. Pay-as-you-go stays $1.04. Credit subscriptions lower the per-postcard rate:

PlanMonthly spendMonthly rateAnnual rate
Free (pay-as-you-go)$0$1.04$1.04
Starter$500/mo99¢94¢
Growth$1,000/mo94¢88¢
Dominate$3,000/mo88¢83¢

See current plan details on Wise Pelican subscriptions and Is there a monthly subscription fee?. PowerFarm is a separate farming product, billed annually; it is not the same as Starter, Growth, or Dominate.

What is not included in the $1.04?

Postage is included for standard class. Wise Pelican prints, addresses, and mails the postcards for you.

Mailing lists are extra at 10¢ per address if you buy a list instead of uploading your own. First class is an optional upgrade at checkout.

There is no setup fee, processing fee, or small-order fee. The price does not change with quantity.

Common questions

Does the price include postage?

Yes. $1.04 includes printing, postage, and standard-class mailing. First class is +23¢ ($1.27).

Is first class extra?

Yes. First class adds 23¢ per postcard, for $1.27 all-in.

Is there a minimum order?

No. You can mail 1 postcard at $1.04. See What's the minimum order?.

For a deeper cost breakdown, read How much do real estate postcards cost? and direct mail pricing.

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